Better user profiling means better ad targeting

LiveHit also goes cross network and can build targeted information traversing the web, thereby creating a horizontal meta-layer across the internet versus only vertical based data that partners currently have access to within their sites. LiveHit LiveMaps are frontend widgets which can be branded for ad campaigns and distributed across multiple sites. Additionally, these widgets can interact with your users and validate their personal preferences so custom ads can be displayed to them. LiveHit can also work with your ad network to target within their systems